What is subliminal perception?

Subliminal perception refers to the way individuals can receive and interpret stimuli that are presented at levels below their conscious awareness. This concept suggests that even when we are not actively noticing or consciously processing information, our minds may still register these subtle cues, which can influence thoughts, feelings, and behaviors.

The idea behind subliminal perception is that certain stimuli can slip past our conscious filters and be absorbed by our subconscious. For example, a brief flash of an image or sound that is not consciously recognized can still affect a person's attitudes or actions. This concept is often discussed in the context of advertising, where marketers seek to influence consumers without them being aware of the attempt.

The other options focus on conscious interpretation, emotional targeting in advertising, and awareness without conscious thought, but they do not capture the essence of subliminal perception, which specifically pertains to stimuli presented below the threshold of conscious awareness.