What are some factors that may influence intentions and behaviors?

The chosen response highlights the impact of unforeseen situational context and new information on consumer intentions and behaviors. Consumer behavior is often influenced by immediate circumstances and the latest information available, which can change preferences or decision-making processes. For example, an unexpected event such as a natural disaster may cause consumers to prioritize essential items over luxury goods, altering their purchasing intentions. Similarly, new information about a product's effectiveness or safety can significantly shift consumer attitudes and behaviors.

While advertising strategies and discounts can motivate purchases, they are often less influential than unique situational factors that arise spontaneously. Consumer demographics and income levels provide baseline understanding, but they may not capture the nuances of changing consumer behaviors in different contexts. Cultural influences and peer pressure typically shape consumers over a longer period and may not exert immediate influence like sudden situational changes or fresh information. Therefore, option B accurately encompasses factors that directly impact consumer intention and behavior in dynamic ways.